ECU Tops National Charts for Member Service
April 26, 2022
KINGSPORT, TN – Eastman Credit Union earned a top-ten ranking in Callahan & Associates’ recent report of credit unions returning the most value to members.
“At ECU, we strive to put members first, but this quantifies the level of service we provide. It is a testament to our dedicated employees who work hard every day to make sure every decision puts our members first,” said Kelly Price, president and CEO of Eastman Credit Union.
According to the year-end 2021 report analyzing Return to Member (ROM) scores, ECU ranked first among all Tennessee credit unions and eighth among over 400 credit unions nationwide with over $1 billion in assets.
The ROM scoring system serves as an industry benchmark that looks beyond traditional regulatory measures and focuses on the member. According to Callahan & Associates, ROM looks at the core credit union functions: Return to Savers (savings), Return to Borrowers (lending), and Member Participation (product usage).
Callahan & Associates, a Washington, DC credit union research and consulting firm, has empowered credit unions with actionable data and driven credit union innovation for 35 years.
About Eastman Credit Union
Eastman Credit Union, established in 1934, is a not-for-profit financial cooperative headquartered in Kingsport, Tennessee. Serving areas of Northeast Tennessee, Southwest Virginia, and East Texas, ECU is the 39th largest credit union in the nation. Placing members' financial needs first, ECU employees focus on exceptional member service and offering products and services that exceed members' expectations. ECU's assets are more than $7.3 billion, and the organization serves more than 285,000 members through a network of 34 branches, service centers, and offices; ecu.org; ECU's Mobile app; ECU's Card Control app; and over 56,200 surcharge-free ATMs through the Allpoint™ and Presto!® networks. For more information about ECU, visit ecu.org. Insured by NCUA. Member Equal Housing Lender. Equal Opportunity Employer.